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Marketing

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Pre-Listing Marketing with The Walsmith Group

Before your home officially hits the market, The Walsmith Group ensures it makes an extraordinary first impression. Our pre-listing strategy is designed to showcase your property at its finest, generate early interest, and attract qualified buyers from day one.
 
With our expertise and the backing of Berkshire Hathaway HomeServices, your home is presented with the attention to detail, style, and strategy that sets The Walsmith Group apart.

Our Pre-Listing Approach

  • Professional staging and styling guidance to highlight your home’s best features
  • Recommendations for enhancements, touch-ups, or landscaping improvements
  • Detailed walkthroughs to ensure every selling point is showcased
  • Professional photography, drone imagery, and cinematic video tours
  • Lifestyle-driven visuals that capture the unique character of your home
  • Compelling narratives that resonate with high-end buyers
  • Custom property brochures and high-quality print collateral
  • Dedicated property website and polished digital media package
  • Copywriting that emphasizes architecture, design, and the lifestyle your home offers
  • MLS-ready assets optimized for maximum visibility
  • “Coming Soon” social media campaigns to generate early buzz
  • Targeted outreach to our network of top agents and pre-qualified buyers
  • Exclusive email campaigns to select buyers
  • Private showings for high-potential prospects
  • Strategic rollout to ensure your property enters the market with momentum
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During-Listing Marketing with The Walsmith Group

Once your home is officially on the market, The Walsmith Group ensures it receives continuous, high-impact exposure to attract qualified buyers quickly and effectively. Our marketing strategy is designed to highlight your property’s best features, maintain momentum, and create opportunities for maximum visibility. With our expertise and the reach of Berkshire Hathaway HomeServices, your home is presented with sophistication, precision, and a focus on results.

Our During-Listing Approach

  • Featured listings on MLS, BHHS websites, and top real estate portals
  • Targeted social media campaigns showcasing property photos, videos, and lifestyle highlights
  • Regular updates to ensure your listing stays current and competitive
  • High-quality photography, drone footage, and video tours remain central
  • Lifestyle and community features highlighted to connect with buyers emotionally
  • Engaging content for social media, email campaigns, and digital advertising
  • Direct communication with our network of top agents and pre-qualified buyers
  • Invitations to broker opens, private showings, and exclusive events
  • Strategic follow-up with interested prospects to maintain engagement
  • Property brochures, flyers, and custom mailers distributed locally and to curated buyers
  • Email campaigns showcasing updates, price adjustments, and upcoming open houses
  • Consistent branding aligned with The Walsmith Group and BHHS luxury standards
  • Regular reporting on activity, interest, and buyer engagement
  • Adjustments to marketing strategy based on market feedback
  • Expert guidance to maximize interest and ensure a successful sale

The Result

With The Walsmith Group, your property maintains momentum, captures attention, and engages the right buyers from every angle. Our goal is to ensure your home sells efficiently and for its highest possible value.

Let’s Talk Real Estate

We’re here to help you navigate every step of your real estate journey.

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Contact Details

Bob Walsmith Jr. | CA DRE# 01932231

Phone

(805) 720-5362

Email

[email protected]

Phone

(805) 970-4221

Address

3868 State St Santa Barbara, CA 93105 1170 Coast Village Rd Montecito, CA 93108

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